The ad, which was released only online, features the Democratic Congressman's travels to all 254 Texas counties, a potent signal to Republicans and his GOP opponent, Ted Cruz, no doubt, that this Democrat is taking the battle to every corner of the state, not just Democratic Party strongholds in the cities.
If O'Rourke defeats Cruz, he'd be the first Democrat to win a statewide race in Texas since 1994.
Showcasing the campaign's tech-savvy nature, a campaign press release on O'Rourke's website says the footage used in the ad came in part from the many live-streamed events he's participated in across the state, "including town halls, rallies and roundtable discussions." He gained nationwide attention for live-streaming his drive to Washington from Texas with fellow congressman Will Hurd (R - San Antonio) after their flight was cancelled.
Watch the ad below:
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